CRA Blog

Are you humming that Rodgers and Hammerstein song now too? No, just me? Well, whether you know the music and lyrics from The King and I...

by Erwin Lutzer How much of the culture should we embrace in order to redeem it? That’s a question that has been endlessly discussed...

Ah summertime! Time for beach days, backyard barbecues, blue skies . . . and the dreaded summer slump. With fluctuating schedules and...

An invitation to Learning from and with One Another by Gordon T. Smith President of Ambrose University, Calgary, Alberta The distinction...

And Keep Them Coming Back with a Loyalty Reward Program Don’t you just love the thrill of a good deal? Who doesn’t like saving a little...

Connecting with Families through an Online Story Time by Brock Eastman You may be feeling the stress of the pandemic both on a personal...

Discover which POS System Is Right for You Last year certainly showed us the importance of being prepared for the unexpected. In learning...

Can a church program that’s been around for nearly 100 years still be relevant? The answer is yes, it’s VBS! Vacation Bible School...

A Framework to Grow Your Business and Ministry in an Ever-Changing World by Nicholas Skytland and Alicia Llewellyn What an unpredictable...

by Grace Park The past few years have been difficult for the Christian bookstore industry. Between the closing of Family Christian and...

by Rosalinda Rivera My first business venture started when I was about eight years old—clipping the flowers out of my mother’s garden,...

by Kerusso You’re probably hustling to rise above choppy waters in the midst of a difficult business climate, and we see you. We hear...

If there’s one thing that 2020 has taught us, it’s the importance of having an online presence (thank you, COVID-19). You may have...

by Kate Claypoole “Plans to give you hope and a future.” This Scripture reference is stamped on 80% of your display product during May...

For five weeks, in the height of the coronavirus outbreak in New York City, as night fell, a dedicated team of medical professionals...

by Ann Kardos Sometimes owning a Christian bookstore can feel like a thankless occupation. We can have painfully slow days, when it feels...

by Jack Countryman Graduations are an ideal time for selling gift books. As buyers, you are looking for meaningful gifts that will impact...

by Jeff Crosby, Publisher, InterVarsity Press The year was 1983. The Mario Brothers arcade game in Japan had not yet morphed into Super...

with Rick Adams It might surprise you to learn that in a recent CRA store survey, it was reported that 31% of independent Christian...

by Deb DeArmond I was a teenager when Dad suggested that a part-time job at The Band Box—our family’s independent shoe store—might be...